Blurb Launches Bookmaking Plug-In for Adobe InDesign

The first of its kind, the plug-in streamlines the bookmaking process for book designers

San Francisco, Calif. — June 21, 2011 — Blurb, the creative publishing and marketing platform, today announced the release of their plug-in for Adobe® InDesign®. The plug-in, compatible with CS3, 4 and 5, will allow users to easily generate any of Blurb’s hundreds of page and cover templates right within InDesign and greatly improves the export and PDF-to-Book upload process — providing users with a more streamlined bookmaking experience.

Blurb’s Plug-in, the first of its kind offered by a mainstream online book making platform, puts every combination of Blurb book type and customization option, at the fingertips of design savvy users. This seamless experience, from conception of a book project to the high quality printing Blurb.com offers, is unmatched in the industry. What’s more, the plug-in is unique in that, by way of a proprietary export preset, it ensures files print flawlessly and any color management work is maintained.

The key features of the Plug-in for InDesign include:

• Blurb Template Creator interface, which creates blank page and cover templates in InDesign on selection of book size and paper, or cover, type.
• Blurb PDF export preset, which is automatically installed for higher quality printing
• Error reduction in Blurb’s PDF-to-Book upload process.

The plug-in further extends Blurb’s unparalleled range of bookmaking tools, particularly for designers and photographers looking for more creative control in their book design. With 3 covers, 5 paper types and 5 end sheet color choices Blurb’s extensive range of nearly 500 unique combinations challenges that of services usually restricted to pros.

“The free Blurb plug-in for InDesign CS5.5 is an excellent resource for anyone using InDesign who wants to publish a book with Blurb,” said Kiyo Toma, senior product manager for InDesign at Adobe. “This plug-in lets every InDesign user focus on book design by reducing the complexity inherent in the book production process.”

Blurb’s Plug-in for InDesign is the second in a suite of applications designed to work in conjunction with Adobe products, following the May launch of their Adobe PhotoShop Lightroom Plug-in.

About Blurb®
Blurb® is a self-publishing platform and creative community that enables individuals to design, publish, share, sell, and distribute photo books, trade books, and magazines in both print and digital formats across the globe using its free, innovative book creation and layout tools. Founded in 2005 by Executive Chairman, Eileen Gittins, Blurb has nearly 2 million independent book authors worldwide, resulting in 3.9 million unique book titles, with more than 14 million units shipped to 80 countries around the world. The company is headquartered in San Francisco and can be found online at www.blurb.com.